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The Wayward Celt

The Wayward Celt

AcdntlPoet's take on the matters at hand

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The Wayward Celt
The Wayward Celt
AcdntlPoet's take on the matters at hand
  • A practitioner’s perspective on putting the SOCIAL back in social business
    Social Business | Work

    A practitioner’s perspective on putting the SOCIAL back in social business

    ByJason O'Donnell December 3, 2012February 25, 2023

    My colleague Kelly Smith (@kellypuffs) and I were having a bit of a chat about social business, as we do nearly every day. In the course of that conversation I said: “SOCIAL only works where there is a human element. Not just a warm body, but a warm body that embraces humanism.” Immediately I saw…

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  • Diminishing Returns: On Judicious Hashtagging
    Social Business

    Diminishing Returns: On Judicious Hashtagging

    ByJason O'Donnell November 7, 2012February 25, 2023

    Hashtagging is a great tool for connecting otherwise unconnected conversations. Use of hashtags helped grow support for revolutions and funding for planned parenthood. But not all uses of hashtags are so lofty in their intent; some are simply used for amusement (#ISeeWhatYouDidThere), and others to sell products in obvious advertising campaigns (#ad). Simply said, hashtags…

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  • Own your content, claim your authorship
    Social Business | Work

    Own your content, claim your authorship

    ByJason O'Donnell October 31, 2012February 25, 2023

    Back in March of this year, one of my IBM colleagues, LJ Banks, posted to her blog outlining how to use rel=author tags on blogs to optimize content ownership. I recall running through the steps back then and connecting my own blog using the steps she outlined. I’d thought I did it right, and the…

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  • Social media- The invisible cost of ownership
    Social Business

    Social media- The invisible cost of ownership

    ByJason O'Donnell September 26, 2012February 25, 2023

    Social networks and social tools have done wonders for our ability to share information quickly and easily, to the point of revolutionizing traditional media, as well as governments and society at large. I can wax philosophic about all the wonders and benefits social media brings to the world now, but I’d rather chat for a…

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