Sentiment analysis is dead, long live sentiment analysis Article authored in collaboration with Kelly Smith, @kellypuffs Ok, we’re being provocative here (but when are we not?) Perhaps sentiment analysis is not dead, but it will be if we forget one of the basic tenets of social business: it’s all about the people, the human side…
Just yes or no, thank you. Is social media reducing our critical thinking skills to mere binary this-or-that type choices? Whether it is gender roles, politics, or any other topic of human conversation, it seems to me that the way in which social media allows us to share our views has relegated the conversation into…
There are train tracks a few miles from my house. On most days I forget they are there, as they’re far enough away that I don’t see them daily, and rarely get stuck at a crossing. I do, however, occasionally hear the horn. When the conditions are just right I will hear the blast of…
Be a successful social business by being social internally too Whenever people talk about social business, almost everyone immediately thinks of company presences on Twitter or Facebook, profiles on LinkedIn, corporate blogging, and/or engaged in conversation in forums. What we all tend to forget (yes, that includes me as well), is that being a social…
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