Two tenets for a successful social business program

Two tenets for a successful social business program

Two tenets for a successful social business program Ownership, and focus of vision. Those are the two recurring themes I’ve seen these past few years which are necessary to run a successful social business program; both of these will be your guiding light moving forward with any social business strategies or activities. First up is…

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The Naked Marketers, Ep 62: Jason O’Donnell talks smart social strategy

In which Pete Wright invited me to The Naked Marketers podcast to jaw flap about social business strategies, Klout, building your brand, thought leadership, and various other tangents. What resulted was a wonderful conversation between three very passionate people with great insights into the world of social business from varying perspectives: The Naked Marketers is…