influence – The Wayward Celt

Influence is irrelevant

January 9, 2013April 23, 2013 by Jason O'Donnell

Jason O'Donnell

That got your attention, didn't it? Last month I called 2013 the Year of Influence and shared Brian Solis' interview of Klout founder/CEO Joe Fernandez where they spoke about the future of Klout as a tool for influence measurement. Contrary to the title of this current post, I still believe…

2013: The Year of Influence

December 20, 2012April 23, 2013 by Jason O'Donnell

Jason O'Donnell

In 2012 you've likely heard me talk about thought leadership and digital eminence, both of which are components of influence. You've also heard me talk about Klout before, and how I didn't think it was up to the job as a tool for influence measurement, but that it was the…