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Tag: incentives

Membership drives versus organic growth

January 11, 2013February 25, 2023 Jason O'Donnell Social BusinessTagged behaviour, content marketing, incentives, metrics, social business, thought leadership

You’ve seen these kinds of calls before: “Help me get to 1000 likes” or “Only 20 away from 2k followers, help me get there!”… As I am sure you can guess, I have no real love for these, and I have a sense you don’t either. In fact I’m certain that none of my friends, […]

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